Rational exploration of the undersea: irrational walk by Philippe Ramette
— projectionist
We, the people who design software, must keep in mind that we are not designing for an art gallery. Simply creating beautiful things is just not good enough. We are designing products that will be used by humans who want to reach specific goals.
The Flickr Code blog is fully of excellent posts like this, if you’ve not already subscribed, make sure you add it to your reader.
You can feel it can’t you, after all these years of brands pursuing branded retail experiences and retail theatre and blah blah blah, people are starting to want the opposite. They just want to buy something and leave. No experience, no brand, no up-sell and ideally no eye-contact.
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| — | russell davies: just sell it (via iamdanw) |
